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Create your own infographics: 5 easy-to-use tools

Infographics are ideal for conveying complex ideas and content in an entertaining and easy-to-digest way. They enrich presentations, serve as product explanations and have become a popular marketing tool on the Internet. We present five tools that anyone can use to create appealing infographics without any prior design knowledge.

In the previous week, in the first part of our series about infographics, we dealt with the basics and backgrounds of this popular tool for online marketing. There are a number of positive factors that justify the use of infographics from an SEO point of view. Of course, designers are required and recommended for the creation of very extensive and complex infographics so that the infographics can develop their effect. However, there are also a number of tools that enable every ambitious founder and entrepreneur to develop their own appealing infographics. There are already various best lists for this. We have now selected the most frequently mentioned tools:

  • infogr.am
  • easel.ly
  • Piktochart
  • Visualize Me
  • GeoCommons

The first point of contact for beginners: Create infographics with infogr.am

infogr.am is one of the most popular platforms for creating infographics. To date, over 2.5 million works have been based on this web application. infogr.am is particularly impressive because of its simplicity. Beginners benefit from the templates, which ensure that the result remains visually appealing. The user guidance is very clear. A total of 30 diagram types are available for data visualization, which can be inserted into the infographic using drag & drop.

We particularly liked the implementation of the map diagrams. infogr.am automatically picks the numbers for each country from the data and colors the map according to the values. An interface to Excel enables data to be imported in next to no time and saves manual entry. Users can also upload their own videos and pictures.

Conclusion: infogr.am is particularly suitable for creating number-heavy infographics. The user cannot go wrong with infogr.am. He selects one of the templates, adds a few diagrams and fills them with his data, infogr.am takes care of the visualization itself. This makes this tool our first recommendation for beginners. The ease of use also has its price. The user has only a few degrees of freedom in designing the layout, so there are quickly limits to creative ideas.

infogr.am is available free of charge. However, if you want to not only share your infographics online, but also save it as an image file or PDF, you have to use the paid Pro version.

free and flexible: create infographics with easel.ly

easel.ly takes a different approach than infogr.am. You won't find an import function for data from Excel tables here. The user has to type them all in by hand. easel.ly has to be imagined much more like a Lego box for infographics. Hundreds of shapes and objects represent the graphic building blocks and can be combined to create complex representations.

This is more laborious at first, but opens up an almost infinite number of design possibilities for creative minds. Inexperienced users benefit from the wide range of sample graphics.

Conclusion: easel.ly comes up trumps exactly where infogr.am has weaknesses. The layouts are less rigid and offer more freedom for your own ideas. Instead, this infographic editor is aimed more at people with an eye for good design. Unfortunately, easel.ly cannot handle large numbers. In this case, it is better to use one of the alternatives. The online tool is currently in beta. If you want to create infographics with easel.ly, you can register here and then access all functions free of charge.

Create infographics with Piktochart: the best of both worlds

Piktochart is something like the cross between infogr.am and easel.ly and combines the simple creation of attractive diagrams and the possibility of creating your own layouts with the help of a large library of pictograms. Dealing with large columns of numbers is no problem thanks to the Excel interface. Despite the large range of functions, there is no complexity. The user guidance is just as good as with infogr.am. Piktochart supports inexperienced users with currently almost 90 design templates.

Conclusion: None of the other tools offer as many functions and excellent templates as Piktochart. At the same time, the user guidance remains simple and clear. This makes Piktochart our clear recommendation for anyone who wants to create professional-looking infographics without exhausting an agency or having to learn Photoshop.

Spice up your resume with infographics from Visualize Me

Visualize Me turns your Linked In profile into an infographic that you, for example, as a freelancer can present to your customers or on your website. The data is automatically imported during registration and converted into stylish graphics. Visualize Me is in the beta phase and can currently be used free of charge without any restrictions.

Conclusion: The scope of application of Visualize Me is limited, but the tool is free and easy to use.

Combine data and any map material with GeoCommons

Do you have data that you would like to combine with the maps from your city? GeoCommons is something like Google Maps for data visualization. If you want, you can zoom in on the world map until you reach street level. The site is a treasure trove for geostatistical data. Over 100,000 different data sets from all over the world are available to the user. If necessary, you can upload your own figures via the web interface.

Conclusion: With GeoCommons you create maps that you can enrich with any data. Compared to the tools presented so far, their use requires more training time. However, it is considered to be one of the most beginner-friendly tools for geospatial data. GeoCommons is an open platform and accessible to everyone free of charge.

Other useful links

  • venngage is a new infographic tool that offers a variety of templates and is free to use
  • canva is suitable for creating infographics as well as beautiful thumbnails for social media and blog posts
  • If you are looking for experienced designers who can do the creation of an infographic for you, visually is the place for you

What to consider when creating infographics

The above infographic editors make creating beautiful graphics a breeze. Nevertheless, there are a few rules to be observed. Find out what is important in the next part of our infographic series.

Tags:easel.lyGeoCommonsinfogr.amInfografikOnlineemarketingPiktochartTools