Why do you want an audience

With these 9 tips for the perfect presentation

An audience that hangs on your lips, that soaks up all of your information and finally gives you thunderous applause - is that what you want? With our 15 tips you can do it. We'll tell you how to present correctly and what you need to consider for the perfect presentation. In addition, our extra for you: With our feedback sheet you can continuously improve. Get started and inspire your audience.

1. Pay attention to the beginning of your presentation

Find an interesting introduction

Every beginning is difficult. In the case of a lecture, however, it is precisely this who can decide whether your audience will continue to listen to you. Arouse the interest of your audience, for example, by making a provocative statement, picking up a current topic from the news or surprising them with a humorous quote.


An interesting start is not everything to get the audience's attention. Make it clear to your audience why they should absolutely listen to you. What added value does your presentation have for your audience? For example, if you give a lecture on correct voice guidance, you can teaser that you have also built in practical exercises to participate.

As a speaker, you are the expert in your field. So that you can convey your expert knowledge correctly, you should follow a common thread. For example, structure your lecture chronologically or proceed according to the alphabet. In a lecture about layers of the earth, for example, it is a good idea to

starting with the top layer and then going through the layers in the correct order. You should always keep an eye on the target group and consider what information is really necessary or what details your audience also need in order to understand what you are saying.

3. Gestures are essential

Make sure you have a good stand

A good lecture structure is only half the battle. In order to be able to present your lecture confidently, you should make sure that you have a good stand. If you move too much and pace restlessly back and forth, it can seem unsafe. Likewise, you shouldn't stand rigid in front of your audience or cross your legs. The best thing to do for the presentation is to stand hip-width apart and keep your knees relaxed. Your toes point forward. This not only looks confident, but is also important for a sustainable voice.


At the same time, don't just rely on your words and your stand, but underline your presentation with the right gestures. This makes it easier for your audience to listen. However, it is important that the gestures suit you. If you're not someone who uses grand gestures, you shouldn't be doing a lecture either. Because that quickly looks unnatural. It is important that you use your hands at all and not hide them behind your body or cross your arms.

4. Engage with your audience


So that you don't lose the attention of your audience, you should always keep eye contact and make sure you use friendly facial expressions. Are you uncomfortable with making eye contact with so many people? Then you can just overlook the heads of your listeners. This creates the impression that you are facing the audience.


In addition, you should consciously plan phases for your lecture in which you interact with and activate your audience - this makes your lecture more lively. The easiest way to activate the audience is to ask questions. These can also be rhetorical questions that you don't really expect an answer to. Or you can ask for a show of hands. Perhaps it is also advisable for your lecture topic for your audience to briefly discuss with the people sitting next to them. For many, this is a welcome change after a long monologue by the speaker.

Take well-considered breaks

Talking is silver. Silence is golden. Because meaningful breaks make your audience think. Used correctly, a break can be a rhetorical magic bullet. It also gives your audience time to process what you have said and can better follow you in the next part of your presentation.

What we can learn from Steve Jobs:

In his biography he pleads for absolute honesty. You should also remember this for presentations: “If something is crap, I tell people that in the face. It is my job to be honest. I know what I'm talking about and I'm mostly right. Anyone can tell me that I suck. "

5. Make sure you use understandable language

USE SIMPLE Sentences

Adults also benefit from language that is child's play to understand. Long nested sentences peppered with many technical terms are an absolute attention-killer. When giving an oral presentation, you should therefore keep your language as simple as possible. Speak in short sentences and use foreign words sparingly. Of course, you should also pay attention to your target group here. For example, if your audience only includes doctors, you can of course use more medical terms than you would with a lay audience.


Real-life examples help your audience to network their knowledge. Especially with complex topics, it is helpful to make analogies with everyday examples. If you want to make it clear how large a certain area is, you can, for example, show the size in soccer fields. This information is much more tangible to your audience than a square meter.




Do you want to inspire your audience? Then you should avoid text-heavy PowerPoint presentations where you can read what you are saying one-to-one. It is much better to work with graphics, illustrations or statistics. Of course, you should always consider whether a graphic really supports your content.


7. Prepare your talk


Even in antiquity, people recognized the importance of practicing speech. The actio phase, the holding of the speech, is therefore preceded by the memoria. In the memoria phase, you as the speaker memorize the content of your speech. But it is not only important to memorize the content, but also to actually practice. Therefore, speak out loud a few times before you actually give it. This will prevent you from stuttering during your presentation. You can also use it to check how much time you actually need for your presentation.


The voice is one of the most important tools for your presentation. To prevent your audience from falling asleep, you should use the full range of your voice.

For example, vary volume or speed to underpin the content of your presentation. Correct breathing is also crucial for a stable voice. The best thing to do is to contact a professional voice coach to get the most out of your voice. Frequent speakers in particular should take advantage of such offers in order to still have a healthy voice in a few years' time.


Have you ever listened to yourself? Often we don't even notice how often we use certain filler words. So that an "uh" or an "uuund" has no chance, the first step is to become aware of which filler words are used excessively. If you practice your presentation beforehand and thus feel confident, you usually use fewer filler words than before.

8. Follow up your presentation

So that you can continuously improve your presentation technique, it is essential that you follow up on your presentations. You can do this, for example, by asking the audience for feedback. You can also ask a colleague if they would like to give you feedback. Another way to follow up on your lecture is self-reflection. Ask yourself what, in your opinion, didn't go so well. At which points did the audience seem disinterested or overwhelmed? Why? Based on these questions, you can finally set goals for your next presentation.

So that the feedback of others is useful for you, we have this feedback sheet for you:

Download the feedback sheet here

You can get started right away. If you also take our tips to heart, you are sure to receive applause from your audience. Would you like to shine rhetorically in other situations too? Then find out how to convey ideas correctly or how to make yourself heard by your colleagues.

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